Growing Goodness
Growing Goodness
Our customers are at the heart of everything we do.
We listen carefully and continuously strive to deliver the best possible Rooibos experience. Your feedback shapes our products and inspires us to keep innovating. At Carmién, every decision starts with our customers, as Rooibos is made to be enjoyed by people who care about quality, taste, and health.
We select the finest Rooibos and process it with care.
High-quality rooibos is naturally sweet and smooth, with no bitterness or aftertaste. At Carmién, we select only the finest leaves and process them with care, so every cup is fresh, aromatic, and full of flavour. The result is Rooibos that’s bright, pure, and delicious – proof of our commitment to quality in every step from crop to cup.
We believe in uplifting our workers as well as their families.
We support children from as young as three months old in our Early Childhood Development Centres, and offer after-school care, skills training, and social development for over 4 000 beneficiaries. Our commitment to social upliftment means every Carmién product directly supports these communities.
We look after the land as much as we look after our people.
Half of our shareholder-producers’ farmland remains wild, preserving the unique Fynbos Floral Kingdom of South Africa. Sustainable farming guides everything we do, from organic practices and stringent water conservation. Nurturing the land means our product is of the highest quality.
The Carmién tagline ‘Growing Goodness’ refers to the commitment to always deliver a product that is of the highest quality and exceeds the expectations of our clients across the globe. The entire process from growing the product in the fields to developing the best taste and flavour is controlled by strict processes and measures. To maintain consistent quality and the best flavour, we adhere to the following certifications and get audited by all these certification bodies on a regular basis.
